Google Ads: What is it?

 Google Ads, formerly known as Google AdWords, is Google's online advertising program where businesses pay Google to display brief advertisements, product placement, and other content to web users. These kinds of ads can appear in apps, on Google Display Network websites, and on Google search engine results pages.
Businesses compete with one another everywhere in the bustling digital marketplace. Sometimes working for a digital advertising agency can be intimidating, and bringing in a lot of money does not always result in exciting gains.

Crucial details regarding Google Ads:

 Digital advertising agency in Noida: Karasun

  • Pay-per-click (PPC) or cost-per-view (CPV): is a performance-based advertising system in which advertisers are billed only when their ads are clicked or watched.
  • Targeted advertising: By utilizing their choices for demographics, interests, and keywords, advertisers may use Google Ads to reach their target audience.
  • Targeted advertising: By utilizing their choices for demographics, interests, and keywords, advertisers may use Google Ads to reach their target audience.
  • Variety of advertisement styles: To accomplish the campaign goals, the Google Ads network offers a range of ad formats, including search, display, video, and app promotion ads.
  • Cross-platform reach: You can view ads on YouTube, websites, mobile applications, and the Google search engine.
  • Elasticity and management: The advertisers can also finance their campaigns, place bids, and modify the text of their ads using an online platform.

Read on to learn how to use Karasun to set up Google Ads.

Source Url: https://medium.com/@prachi.karasun123/what-is-google-ads-7effc20e93a2

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